White Label Online Backup

What is "White Label Online Backup"?

We get a lot of questions about what we mean when we say white label online backup. Simply put, "white labeling" means that we don't put our brand on our backup software, and instead put your brand on our online backup software, so your clients see an application that runs under your name, and has your logo. 

In the case of our Windows white label online backup software, we customize the following fields:

  • Logo image 
  • Application title (appears on the top right of the application when it's running)
  • Application name (This is the name on the application when its running, or int he task manager)
  • Installer Title
  • Installer splash pages
  • help url (our server automatically puts up a help page for you!)
  • license agreement

White Label Online Backup the WholesaleBackup way!

Then we do some things that the competition does not!

WholesaleBackup also gives you the ability to customize what's initially selected for backup as well - so that means when the installer runs, it automatically selects certain files for backup based on your custom specifications. This is a large timesaver, as you can opt to select files that could be very hard for an end-user to find, or make a build that's setup to backup a certain application only (are you listening software vendors?  Offer embedded backup!). Along with our other competitive unique features, our low startup costs, and low licensing costs, you can't go wrong by trying it out.

WholesaleBackup also updates your custom client with each new build that we produce. Because we use modern software development methods like Agile / Scrum, we deliver rapid updates to our software, and you always will have a fresh install ready to go. 

What other White Label Online Backup does not offer

Do you want to install your own server or integrate backup into your own environment, or customize your own server, or provide a service that assures your customers that you personally secure their data? Many so-called white label backup vendors only allow you to backup to their servers, not deploy your own backup server, and this is where we stand alone: using our Quickstart Package you can have your own white label online backup server as well. 

What we do not customize!

There are a few things we don't customize, as they're nearly invisible, but we know that by highlighting those, that we can earn your trust and keep it by being totally transparent. The icon for the application is not custom, as we have found that it's very difficult for most people to build icon sets that look good, and also that our use of a generic icon ends up relating to the backup product only, not the overall brand. In addition, our engine and service executables run as 2xdataservice and 2xdataengine, while the main application runs as YourBrand.exe. People see this application, and only see the other stuff if they run a tasklist when a backup is running. We find that customizing the application name causes issues with how easily we can release product, and drives our (and your) costs up, so it is not worth the additional cost. Our focus is good business for you and for us!

 

What Next? We offer three programs to help you get started.

  1. If you want to use your own hardware, choose our White Label Online Backup Software Partner Program.
  2. If you want to become a reseller of our online backup service, start with our White Label Online Backup Reseller Program.
  3. If you'd like to have your own server provisioned in the Cloud, look into our White Label Online Backup Cloud Partner Program.